MUST Unity

MUST Unity

Every channel. One inbox. Happier teams.

Unity brings WhatsApp Business, email, web chat, Instagram and Messenger into a single agent workspace — with automations, canned replies, SLAs, internal notes and team analytics. Built for support teams that are tired of switching tabs.

MUST Unity
Built for

D2C brands handling support over WhatsApp, education and coaching businesses qualifying leads, service businesses scheduling via chat, and enterprises consolidating five support tools into one.

Features

Everything you need, nothing you don't.

WhatsApp Business API

Official BSP integration with template messages, broadcasts, opt-ins and pricing visibility — no green-tick gymnastics.

Unified inbox

All channels, one customer timeline. Threads, attachments, voice notes and reactions in their native shape.

Automations

No-code chatbots, routing rules, SLAs, business-hour responses and auto-tagging that actually saves time.

Team workspace

Assignments, internal notes, @mentions, shared canned replies and granular roles for support, sales and ops.

CRM-ready

Two-way sync with HubSpot, Salesforce, Zoho or your own CRM via webhooks. Every conversation, in customer context.

Analytics

First-response time, resolution time, CSAT, agent load, channel mix and a weekly digest your CX lead will actually open.

Key capabilities

Production-grade
from day one.

Every MUST Unity deployment ships with the operational depth your team expects — observability, role-based access, audit logs and the ability to scale on day one, not after a rewrite.

  • WhatsApp BSP (Meta-approved)
  • Template message manager
  • Broadcasts with opt-in tracking
  • Web chat widget (1-line embed)
  • Email-to-ticket (IMAP / SMTP)
  • Instagram & Messenger DMs
  • Voice notes & file sharing
  • CSAT & post-chat surveys
  • Shopify customer enrichment
  • Holiday & business-hour rules
  • Bulk import contacts & segments
  • Webhook & REST API
Who it's for

Built for real teams, real workflows.

D2C brands

Turn WhatsApp into a real support channel with templates, order lookups and one inbox shared across your team.

Education & coaching

Capture leads from Instagram, qualify them on WhatsApp, hand off to sales — all in one timeline.

Service businesses

Schedule appointments, send reminders and collect feedback over chat without juggling five apps.

Integrations

Plays well with your stack.

WhatsApp Business API
Instagram
Messenger
Shopify
HubSpot
Salesforce
Zoho
Slack
Stripe
Razorpay
Google Sheets
Make
WhatsApp Business API
Instagram
Messenger
Shopify
HubSpot
Salesforce
Zoho
Slack
Stripe
Razorpay
Google Sheets
Make
FAQ

About MUST Unity

Want a tour of MUST Unity?

We'll walk you through it live, with your use case in mind — and ship a written proposal within 48 hours.

Talk to us